Eastern Michigan’s football program has a new tagline: Eastern Michigan University, the Oregon of the midwest. Somehow some way, someone at Adidas thought it would be a nifty idea to spruce up Ypsilanti, Michigan this fall. The results: the EMU Eagles will have the opportunity to sport 12 different uniforms for the upcoming 2012 season.
A habitual Mid-American Conference doormat, potential recruits actually have a reason to consider committing to a program that has won five football games (or more) once since 1995 – last year when they finished 6-6. Since ’95, EMU has had one winless season (2009), one one-win season, two two-win seasons and 11 seasons in which they won three or four games. However, fourth-year coach Ron English may have the program on an upswing. His three seasons have seen the team improve from 0-12 to 2-10 to 6-6. These new unis might bring better players which might bring a bigger improvement curve.
I love the new matte helmets. It’s definitely becoming a chic transformation, but the designers nailed this one:
The Eagles’ equipment managers will earn their keep this season with the team’s 12 different combinations – six dark and six light. Per the team’s website:
The 2012 Eastern Michigan Football team will feature new state of the art football Techfit uniforms. These uniforms are seamless and 30 percent lighter than the normal stretch mesh jerseys. Adidas outfits the Eagles with top of the line products including the new 6.9 oz Adizero Cleats, which are the lightest football cleats ever made on the market. We feel if you look good, you will feel good and play good!
So apparently the reason for the treacherous 15 years has been not looking good. But I have to hand it to them – these are pretty sharp.
Adidas also has taken a liking to the new Nike gloves that teams have been sporting.
While the overall uniform may appear pretty plain Jane and the execution may have come up just a bit on the short side, I applaud the effort. It’s a small tweak that will go a long way in the eyes of high school kids as they narrow down their list of Division-1 football scholarship offers.
Hopefully for Eastern this isn’t a one year job by Adidas.